Kawan Lama Group celebrates National Customer Day through interesting programs and promotions, such as sending its management to stores to greet, gather inputs, and give appreciation to its loyal customers. Announced also the presence of ruparupa rewards and the newest feature of WhatsApp Chatbot Customer Care that further improves the service of Kawan Lama Group’s brands.
Various brands of Kawan Lama Group also held events with the customers. ACE Appreciation Day especially came to ACE’s loyal members. Relax Corner and Free Health Check Up dedicated by INFORMA and SELMA. Cool Playdate with Toys Kingdom to kids customers. Great challenge in ATARU Shopping Sprint. Customer Treatment Day from Pendopo presented traditional dance, massage, supper, and Member Gathering of F&B Indonesia. Also, ruparupa greeted the chosen customers in their homes.
At the occasion, through ruparupa, also came ruparupa rewards, a joint membership program that gives more benefits to make the customers happier. Through ruparupa rewards, the customers can enjoy free registration, special price only for members, accumulation and cross-brand points redemption, free gifts when joining, birthday gifts for family members, free delivery, free installation, free gift wrapping, and lifetime membership. The registration period for ruparupa rewards was planned to start on 9 September 2023.
Kawan Lama Group also presented the newest version of WhatsApp Chatbot Customer Care to enhance customer service. Besides supporting ruparupa rewards, the customers can also get information about the latest promotion, delivery tracking, and product installation service. The chatbot program through WhatsApp is a token of Kawan Lama Group’s innovation to give reliable and easy-access customer care service.
Adeline Ausy Setiawan, Strategic Marketing Service Director of Kawan Lama Group, said, “Just like the previous years, on Harpelnas 2023, the management of Kawan Lama Group once again came to the store to directly appreciate the customers who have contributed to our business. Not less than 100 people from our management come to over 100 ACE, INFORMA, INFORMA Custom Furniture, Toys Kingdom, Home Galleria, SELMA, Pendopo, Chatime, Cupbop, Gindaco, Chatime Atealier, and Go! Go! CURRY - Genki No Minamoto stores in 61 cities during September. Besides greeting and appreciating, the management also listens to the customers' inputs. Kawan Lama Group is committed to keep serving with heart and continuously innovating, implemented through one member of ruparupa rewards and the presence of the newest WhatsApp Chatbot Customer Care. In the beginning phase, we integrated the members of Toys Kingdom and SELMA. Then, gradually, other membership of Kawan Lama Group's brands will also be connected. Hopefully, ruparupa rewards and the newest chatbot program can keep enhancing the shopping experience for all of our customers and eventually bring a better life.”
